YouTube subscribers are people who have given permission to channels they enjoy to send them notifications, upload videos, and other content. YouTube subscribers may also comment on videos, rate them (thumbs up vs thumbs down), or click on other links for more information. You can find your subscriber count at the top right corner of your channel.
The number of subscribers you have can help you know how popular your channel is. If you have an active subscriber count, viewers will be able to see how many people are watching your videos. If you have thousands of subscribers, you’re probably sharing a lot of content with your audience. Subscriber count also provides a clue as to how popular your videos are. A higher number of subscribers indicates more views. YouTube will also tell you the average time your viewers spend watching your videos, and how many views your videos receive each day.
YouTube SEO best practices are important to follow when working on YouTube marketing strategies. If you are trying to increase your subscribers on the platform, there are a few things you can do in order to get more of them.
Find out what is trending and try to create content related to it. This will help your videos rank better in YouTube searches. Upload regularly so that people realize the channel is active by checking for new uploads more often. Increase Video Views with Good Visual Content
Another way to increase your YouTube videos views is to ensure that the content you are sharing is visually appealing.
1. Follow YouTube SEO Best Practices
A good way to ensure your video marketing campaigns gain the attention of your audience is to follow YouTube SEO best practices and optimize your YouTube marketing profile. By employing video SEO optimization techniques, you can boost the ranking of your video marketing channel and make it easier for audiences to discover your videos. Follow the YouTube SEO tips listed below and get free YouTube subscribers in no time.
Optimize Your Channel
We know what you’re thinking: How do I get more subscribers on YouTube when it’s such a competitive platform? With so many videos on the site already, it’s easy to get lost in all the clutter. This is why YouTube SEO is important, and an excellent example of why you need to optimize your channel. Here are some YouTube SEO tips for optimizing your channel:
- Use a channel icon. It’s like a custom thumbnail that showcases your brand everywhere on YouTube.
- Create a tagline. Highlight what makes your channel unique and add it as a subhead on your channel art.
- Write a compelling channel description. Optimize your channel for video SEO by showcasing what your business is about while adding relevant keywords.
- Create a channel trailer. Add a short video about the type of content viewers can expect on your channel and get free YouTube subscribers instantly.
Optimize Your Video Uploads
Optimizing your videos for video SEO unlocks special features that can help you get YouTube subscribers through discovery. Video SEO optimization helps YouTube categorize your videos and connect you with your target audience. If you were ever wondering how to gain subscribers on YouTube, making it more visible is the way to go.
HubSpot has shared a few YouTube SEO tips for optimizing your video uploads to get free YouTube subscribers. According to HubSpot, a video optimized for SEO has four major elements:
- A title that contains a target keyword
- A natural video description that contains a few more target keywords
- An engaging video thumbnail that captures the attention of your target audience
- And an embedded branding watermark and end screen to boost YouTube subscribers
But how do you get subscribers on YouTube if you don’t upload content regularly? The answer is by having a regular content schedule, which is also one of the best ways to boost YouTube subscribers. Some recommend publishing a video every week, while others say multiple times a week. But according to Thrive’s Media Specialist Corbin Hubbard, the upload schedule doesn’t matter. What matters is that 1) you publish regularly and 2) your YouTube subscribers know about it.
The key to success is consistency,” said Hubbard. “If you want to upload once a month, once a week, once a day, that’s great. Just doing it consistently so your viewers know what and when to expect, that’s the magic.”
Corbin Hubbard
By following these best practices in video SEO optimization, you ensure that audiences can find your content either through Google Search or YouTube’s native search feature and gain YouTube subscribers in the process.
Organize Your Videos Into Playlists
One of the most helpful YouTube SEO tips on how to get free subscribers on YouTube is organizing your video content into playlists. Playlists help you gain YouTube subscribers through curated content, which helps to improve watch time and discoverability. But in order to boost YouTube subscribers, a simple video playlist won’t suffice.
According to Backlinko, organizing your content into “power playlists” can help you get YouTube subscribers by arranging content according to outcomes and not by topic. By outcome, we mean something tangible and attainable, like “how to get subscribers on YouTube fast.” In this way, you match user intent and get YouTube subscribers while also providing value to your existing ones.
2. Engage Your Audience
The next part of our guide on how to increase YouTube subscribers focuses on engagement. It’s a popular topic in the realm of video marketing. Particularly, we’re focused on the concept of using video as an engagement tool, not as an answer to how to increase YouTube subscribers free.
There isn’t too much advice out there on how to get a lot of subscribers on YouTube using engagement, hence the purpose of this guide.
So, how do you get subscribers on YouTube through engagement? Engaging with your audience can be just as beneficial for your video marketing campaigns. By constantly interacting with your audience, they feel more appreciated, attentive and connected, which can help instill loyalty. When this happens, you gain free YouTube subscribers, just like that.
Do you want to know how to get more YouTube subscribers through engagement? Read on below.
Respond to Each Comment
Free YouTube subscribers are actually just a comment away. But how is responding to comments related to how to gain subscribers on YouTube? And how do you get more subscribers on YouTube through interactions? The answer is by encouraging participation.
One of the most asked questions on YouTube’s FAQs is “how do I get more subscribers on YouTube?” YouTube’s answer talks about how responding to comments made by fans on a video encourages your audience to participate. When they feel encouraged, they feel compelled to get to know more about the value that you share, which can result in a larger fanbase.
Moreover, channels that respond to comments gain more attention because most other content creators won’t bother, helping you to stand out more.
“Heart” Awesome Comments
Whenever you heart certain comments on your videos, the users who commented are notified either through their notifications or via email (sometimes both). When they click on that notification, you bring them back to your channel, giving them another opportunity to subscribe. And hearts are three times more likely to receive a click from users than other notifications on YouTube, which is a huge win for you. So, if you were wondering how to get more subscribers on YouTube for free, sometimes all it takes is a heart.
Ask Them to “Like and Subscribe”
In some cases, the answer to how to get more YouTube subscribers is simply to ask. Reminding your audience to like and subscribe adds a call-to-action (CTA) to your videos. In this case, the action you want them to take is to like the video, which boosts engagement, and subscribe, which is how to gain subscribers on YouTube. Make sure you reveal the value they can gain when they subscribe, for example, “Subscribe to learn more about how to get subscribers on YouTube fast.”
So, we’ve shown you how to get more YouTube subscribers through engagement. Next, we’ll discuss a more direct approach.
3. Promote Your YouTube Channel
The last part of our guide on how to get subscribers on YouTube deals with attracting audiences from outside the platform. So if you’re still asking how do I get more subscribers on YouTube?, perhaps the answer is promoting your content. This is where other digital marketing strategies come in – you can do this yourself or work with a digital marketing agency.
Use Social Media
Social media is populated by people who willingly consume video content. In 2020, over 3.6 billion people used social media. Seventy-eight percent of those watched videos once a week and 55 percent watched videos every day. Harness audience interest in social video to understand how to get free subscribers on YouTube.
As for finding out how to get free subscribers on YouTube through social media, you must first identify channels that you’re already using. For instance, most businesses now have a Facebook page and an Instagram account. If you already have a significant following on both platforms, they should be a perfect fit for your YouTube strategy.
Others turn to advertising on social media to grow their subscriber base. Whatever strategy you pursue, remember to always add links in your posts so you can lead them back to YouTube.
Embed Videos in Blog Posts
What better way to promote your videos and see how to increase YouTube subscribers than incorporating video into your SEO strategy? This can be beneficial both ways. Adding a video can boost dwell time, which in turn boosts your SEO efforts. Meanwhile, your video also gains more exposure when aligned with your SEO strategy. A win-win!
Share Your Videos in Newsletters
If you’re running a newsletter as part of your email marketing strategy, consider embedding new content in your weekly email blasts. This is a great way to boost engagement and get your content seen directly.
Leverage Influencers
Influencers are people who have learned how to increase YouTube subscribers free using their content alone. So, if you ever need help how to grow YouTube subscribers, work with influencers from your industry. Through their knowledge on how to get a lot of subscribers on YouTube, you gain access to a loyal fan base that can expand your reach and help you gain more followers.
Promote More Videos at the End of Your Videos
Are you wondering about how to get more subscribers on YouTube for free? By promoting your other videos at the end of your own videos. Embedded links at the end of your video content give you an extra opportunity to share valuable content with your audience. As they gain more value from your videos, they gain an extra incentive to subscribe.
Conclusion
YouTube is an extremely popular video sharing platform that has revolutionized the way we communicate and share information in today’s society. It is a place where individuals can publish and share their videos with the entire world. YouTube also offers a variety of advantages to its users such as free access to content, social media interaction, and potential for revenue generation. One of the most important aspects when it comes to engaging your audience on YouTube is having a high number of subscribers. Another way to engage your audience on YouTube is by using the YouTube Analytics dashboard to monitor how your videos are doing.
YouTube does not offer the same analytics as other platforms such as Facebook and Twitter. YouTube does offer analytic features that allow users to monitor their uploads, view stats on how popular the video is, how many views the video has, how many times the video has been watched, etc. YouTube is the only video hosting site that allows you to embed the video URL in your site, blog or any other medium. It even offers a “share to any” button that allows you to share the video to every social network.
Did you ever wonder how to increase your YouTube subscribers? You’re not alone. With the popularity of YouTube on the rise, there are more and more people looking for ways to take advantage of this popular site. If you’re like many other users on the site, you’re probably interested in gaining more subscribers, or at least increasing your subscriber base size. After all, more subscribers equals more views; which is good for any business trying to make a name for themselves on YouTube.
